Fort Kingsley
A Mid-Century Journey, on the shores of the stunning Gold Coast.
Art Direction / Brand & Identity Development / Integrated Campaign Development / Digital Design & Content Management
Deliverables
Fort Kingsley, a small business with significant potential, is consistently growing and expanding its diverse clientele. As the company continues to evolve, it needed its brand to reflect the high-end quality of its products while remaining adaptable for future growth. The challenge was to ensure that its brand identity matched the caliber of its offerings, aligning with both its upscale clients and competitors.
Opportunity
Given Fort Kingsley’s diverse expansion into areas such as furniture, art, sculpture, and more, a versatile yet sophisticated design was essential. We drew inspiration from museums and national art galleries, where simplicity and professionalism are key. By focusing on clean, adaptable design elements, we created a brand identity that allows for future growth without being confined to a specific category. The result is a polished, professional look that allows the work to take center stage while leaving room for continued expansion.
Solution
